What do you think is creating the results in your business right now?
I pose this question because the more you understand this, the more results you can create, right? Can you answer that question succinctly and with complete confidence? You might have a list of factors that you think are all contributing to your business success (or lack of success) at this point. And, you would be right in assuming that there are a number of factors at work here.
However, do you know that these contributing factors all lead back to just one basic, yet important factor?
Your marketing strategy, sales funnel, customer service and product quality may all influence your business results. But these influences all lead back to just one important thing. This one thing is the foundation for change and growth within your business. It’s also the most powerful (and sometimes complex) tool that you have.
Your thinking and the way you use your thoughts is what creates results in your business.
I am not referring to the “keeping positive” thoughts approach. I am talking about real cognitive awareness and understanding how your thoughts literally translate into business results.
Here is the way your mind works:You observe your circumstance and have a thought about it. That thought creates an emotion and/or a behaviour. Your emotion might influence your behaviour or vice versa. So your behaviours, whichever way you look at it, all originate from your thoughts.
When we are talking about creating business results, we are talking about specific actions you are taking to get those results. And underneath those specific actions there originates specific thoughts influencing your actions.
Are you aware of those thoughts?
If those thoughts are creating your behaviours that create your business results, then it makes sense to get to know them a little better, right? This is what I recommend for everyone. Regardless of where your business is at. Developing cognitive awareness is a skill you can develop and use to create the business results that you want.
If you want more. If you want bigger results. Then you need to do something different. Doing something different starts with your thinking. Creating something more starts with your thinking.
If you can become aware of your thoughts about your business, about your outcomes and your own abilities, then that’s the first and biggest step to creating more for your business.
I don’t want you to overlook the significance of this and the depth of impact it truly has. I don’t want you to skim the surface and respond to this all with a“yes, I know, I believe I can do it” reaction. That will not help you. I am going to ask you the harder questions, to get you the better insights.
To truly understand your thinking about your business, start by answering the following questions:
What do I think about my business? eg. Do I think it is easy or hard? Do I think it is enjoyable or not? What do I think is possible for my business?What is not possible for my business? How come it’s not possible?What do I think about the day-to-day tasks?